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About Annexura

Built from experience. Not from a pitch deck.

Annexura exists because many sharp SME leaders reach the same point: the opportunity is real, but the senior structure needed to unlock it is expensive, slow, and hard to hire well.

We combine strategy, sales intelligence, market access, and technology in one senior partnership. The value is not a process deck. It is the quality of thinking, the discipline of staying close to the business, and the long-term relationship that lets us keep making better decisions with the client.

The team

Angela Knox

Angela Knox

Strategy & Marketing

Angela brings senior strategy and marketing judgement to companies that need clearer commercial direction. She helps leadership teams decide where to focus, how to position, and how to make growth decisions that hold under pressure.

CEO

AB

Ash Bishop

Sales & Pipeline

Ash works where sales strategy, market access, and live commercial opportunity meet. He brings the buyer logic, stakeholder understanding, and pipeline discipline growing businesses need before adding more noise to sales activity.

Senior partner

Mark Nicoll

Mark Nicoll

Technology & AI

Mark gives the partnership genuine technology capability, from shaping technical direction to building prototypes and AI-enabled workflows. He helps clients move from idea to useful proof without pretending every business needs an internal technology team.

Associate

Beyond the core team

Decades of relationships with the right people.

When a client needs a specialist - legal, clinical, financial, creative, technical - we know who to call. Not a directory. A curated network built over careers, activated when it matters.

Our network is not a list of contractors. It is a set of trusted relationships we have built and maintained over decades of working at senior level across multiple industries.

If you're serious about growth, let's talk.

We work with a small number of clients at any one time. Reach out and let's see if we're the right fit.